Brad Fregger's Essays
on Being an Effective
These essays, regarding
the basic principles of effective leadership, cover some concepts
that are not well known, nor well understood, within the business
community. The importance of "surprises," why effective
leadership is often not recognized by management, and how, and
why, the budgeting process is broken, and what can be done to fix
Enlightened Company & Effective Leaders
The essay describes what
I mean by effective leadership and how, paired with enlightened organizations,
they make an unbeatable combination that will change the face of business
throughout the world in the 21st Century.
Leaders & the Unenlightened Company
Effective leadership is
hard to recognize because it seems so easy and natural. Effective leadersí
accomplishments are often "invisible" to the organizationís more
senior executives. Their "commitment" may even be doubted because it
seems so easy for them. Management assumes their job is easier or they are lucky
to have such a great team.
Enlightened Company & Fiscal Responsibility
One of the critical characteristics that helps define enlightened
companies is that they are fiscally conservative at their core, as an essential part of their culture.
are all Naturally Creative
The ability to be creative, to encourage creativity within the
organization, is a characteristic of the effective
leader. As the rate of change accelerates and we find ourselves in situations
that we haven't faced before, we may find that the old
ways of doing things aren't as reliable, or may not even even work at all.
canít win if you donít believe itís possible.
itís inevitable does not guarantee your winning.
Itís being open to the possibility of success that increases
Science of Surprises
It is important to remember that everything revolves
around the goal of "getting things done." The effective leader and the ineffective
manager have the same ultimate goal: get done what needs to get done.
Fregger's Essays on Images of the Future
Fregger earned his Master's Degree is in Futuristics (San Jose State University, San
Jose, California); with a dissertation titled, "The Implications of Images
of the Future on Current Socioeconomic Health." For Brad the Future,
our image of it, speaks to the present with a power equal to that
of the past.
regarding the relationship between a societies image (vision) of its future and
its socioeconomic health, draw on that academic background. The space program
enters into these thoughts because it seems to be the best path to a positive,
difference making, image of the future for our civilization.
Share Your Passion
This is a speech originally
written for Buzz Aldrin but it wasn't quite what he wanted.
However, I think its message is too important to discard, so I
pass it on to you ... whoever you are ... as an essay. May you
gain inspiration from it, and see your dreams become
The Image of the Future
This was written to explain how a
societies image of the future impacts its present; impacts the
current socio-economic health of that society. It mentions the
importance of the space program as a positive image of the
future, and therefore, a positive influence on our future.
Implications of Cosmic Migration
This speech was given at the
American Astronautical Society's Conference, "Remember the
Future--The Apollo Legacy," in commemoration of the tenth
anniversary of the landing of Apollo 11 on the Moon. It
speaks to the role of the individual in propagating an image of
Look Homeward Angel
Written specifically for those
people who are convinced that the space program is important,
and that they want to be apart of it, this essay/speech
encourages them to look to the planet Earth, to be aware of the
benefits that will come to all civilization when the final
frontier of space is a reality.
Our Future in Space
This was written for the average
person, the individual who is not sure that money for the space
program is a wise investment. It explains how our society is
better off with the space program, that, in fact, our future
depends upon it.